Club Creative / Play Activist
incorporating fun elements into serious issues
Recycling memo
is a mix between board and memory game that teaches children how to separate garbage and recycling
Year : 2010
Client : WonderWorld
In Thailand, His Majesty King Bhumibol Adulyadej developed the
philosophy of the Sufficiency Economy to lead his people to a balanced
way of life and to be the main sustainable development theory for the
country. The Sufficiency Economy became critical during the economic
crisis in 1997, in which Thailand needed to maintain stability to persist on
self-reliance and develop important policies to recover. By creating a
self-supporting economy, Thai citizens will have what they need to survive
but not excess, which would turn into waste.
In Thailand, His Majesty King Bhumibol Adulyadej developed the philosophy of the Sufficiency Economy to lead his people to a balanced way of life and to be the main sustainable development theory for the country. The Sufficiency Economy became critical during the economic crisis in 1997, in which Thailand needed to maintain stability to persist on self-reliance and develop important policies to recover. By creating a self-supporting economy, Thai citizens will have what they need to survive but not excess, which would turn into waste.
The game imitate one village that lives under sufficiency economy philosophy. The village members are doing 1) Fishing 2) Mango Farm 3) Chicken Farm and 4) Rice Farm. They consume and sale their products for living. Unfortunately, the village is located in low land which causes the flood every rainy season. The villagers has to transport their products to the warehouse on the high land with difficulty because of the condition of the old road. They decided to help each other to build a new road. In order to do that, they have 2 choices. One is produce and sale their product directly. Another one is exchanging products and trans form it to another product which has more value.
To win this game, the players have to compete and cooperate at the same time. The game ends when roads to the warehouse are complete. The winner is a person who donates the most.
Supported by EGCO Group (The Electricity Generating Public Company Limited)
and Thailand Environment Institute, Eco Go Game is one part of “Building a Public
Consciousness in Youths” programme which aims to use in schools. By applying
LCA (Life Cycle Accessment) theory, students will easily understand how to
reduce global warming in a sustainable way.
Eco Go Game combination of board and card game. Players are playing under the
situation when the sea level is increasing. They have to walk around the city
collecting different cards in order to create eco-friendly products, and new
ideas of recycle and reuse.
After one can complete one product chain, they can lower the water level. But
they must be fast because the water level keeps raising. Let’s see if they could
save the world!!
